You weren't able to make it to Starbucks' recent managers' meeting in Houston? Well, Fast Company was there -- and its writer came away pretty impressed.
"After spending two and a half hours in the [Leadership Lab] exhibit, even I am swimming in Starbucks feel-good," she writes. "I’m not crying. Nor am I ready to make the Starbucks’ mission statement my personal mantra. But I feel darn fuzzy about the broader, positive social implications of venti lattes."
A Starbucks PR win!
* Starbucks' $35 million mission to make brand evangelists of its baristas and managers
* Inside Starbucks' 400,000 square-foot employee indoctrination center
Im sure the experience for those who attended was very powerful... that is the purpose of corporate conventions. It lasts a day or two...
Unfortunately, Starbucks' soul was sold long ago and these happy feelings fade fast when you get back home to reality and the lifeless eyes of the apathetic, 1st-world problem, caffeine craving, zombie hordes.
Posted by: No Name | November 06, 2012 at 03:56 AM