But their "taste test" had this twist: Both cups contained the same cheap brew. Folger's, perhaps? Still, people thought they could select the "premium" joe.
It's very funny!
By the way, the new $7 "Costa Rica Finca Palmilera" -- made from a rare, hard-to-grow coffee varietal called “Geisha" -- costs $40 for a half-pound is only a available by the cup in a few stores with Clover machines.
* Watch Jimmy Kimmel's fake $7 coffee taste test prank (eater.com)
* Starbucks sells $7 cup of coffee; can you tell the difference? (latimes.com)
* Starbucks' most expensive coffee ever: Worth it? (shine.yahoo.com)